Privacy thin line

Written on October 3, 2007 by faparicio in Riesgos y Tecnología

Just ask Google about it….the privacy issues raise the most concern in online strategies where an unidentified crowd is involved. The thin line between consent in a private circle falls apart when a picture can be endlessly registered all over the world. This case appeared in Dallas shows how easy is to damage the 15-year-old student image by misusing a casual photograph taken by a friend.
Many companies use unauthorized and copyrighted material more often that they should, which raises the risk of legal complaints and reputation damage. The internal control system should carefully review the images, software modules (such as javascripts, e.g), pictures, etc likely to be legally protected. By way of example, let’s think of the liberties taken by some web designers to polish up their web sites with “borrowed” material.
Another major control to be taken into account with due diligence.


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